Product Story & Guide

History 8PM Premium Black was introduced in 2018 as a premium extension of Radico Khaitan’s flagship 8PM, positioned for a richer profile and elevated packaging within the mass‑premium segment. The brand unveiled a redesigned bottle in June 2025 featuring embossed heritage cues and “Art of Eight” storytelling that spotlights eight core tasting notes. Official brand materials highlight premium aesthetics with crystal‑style detailing meant to evoke a more luxurious feel versus the standard 8PM line.