McDowell’s No.1 is India’s top‑selling whiskey/spirits umbrella brand, spanning whisky, brandy and rum. In 2023, it sold ~31.4 million cases, holding the largest market share in Indian whisky. Recent premium launches include the “Distiller’s Batch Indian Single Malt” matured in ex‑bourbon, virgin oak, and wine casks. First introduced in 1968 by McDowell & Company, McDowell’s No. 1 became India’s iconic mass-market whisky. Now produced by United Spirits Ltd (Diageo India), it holds the distinction of being one of the world’s top-selling spirit brands by volume.