Style

• Premium pale lager with dry, crisp profile and subtle citrus-herbal hops.

Company

• Birra Peroni (brand owned globally by Asahi Group).

Producer

• Birra Peroni S.p.A.

Brewery location

• Italy (notably Rome, Padua, and Bari for core production; select licensed production occurs for some markets while maintaining the same recipe and standards).

ABV

• 5.0–5.1% (market label may show 5% or 5.1%).

IBU

• Approximately low‑20s; commonly cited near 23.

Expression

• Peroni Nastro Azzurro (flagship); variants like non‑alcoholic 0.0 and Stile Capri exist in some markets.

Description

• Straw‑gold color, tight white head, brisk carbonation; gentle biscuit‑malt and floral notes with a defined, clean bitterness. Use of Nostrano maize supports the dry, refreshing palate without overt sweetness.

Tasting notes

• Aroma: Light grain and biscuit, delicate citrus, floral/herbal hop lift.

• Palate: Clean malt center, crisp bitterness, fast and refreshing finish with subtle spice-citrus nuance.

Ingredients

• Water, barley malt, Italian maize (Nostrano dell’Isola), hops, yeast.

Sizes

• Bottles: 330 ml, 500 ml, 660 ml

• Cans: 330 ml, 500 ml

• Draught: 16 L/30 L kegs (formats vary by market)

Awards

• Frequently featured as Italy’s leading premium lager in brand rankings; specific medals vary by year and show. No single canonical trophy list is universally maintained.

Price (India, indicative)

• • 330 ml price in New Delhi (DEL/GEN): ₹190

  • 330 ml price in Gurugram (GGN/GEN): ₹260

  • 330 ml price in Mumbai (MUM/GEN): ₹260

  • 650 ml price in Mumbai (MUM/GEN): ₹480

  • 330 ml price in Bengaluru (BLR/GEN): ₹240–₹460

  • 330 ml price in Bhopal (BHO/GEN): ₹395

  • 330 ml price in Bhubaneswar (BBI/GEN): ₹380

  • 330 ml price in Cuttack (CUT/GEN): ₹380

  • 330 ml price in Goa (GOI/GEN): ₹185

  • 330 ml price in Panaji (PNJ/GEN): ₹185

  • 650 ml price in Gurugram (GGN/GEN): ₹380

  City-wide reference bands provided:

  • New Delhi 330/500 ml: ₹300–₹500 / ₹420–₹600

  • Mumbai 330/500 ml: ₹320–₹520 / ₹450–₹620

  • Bengaluru 330/500 ml: ₹280–₹460 / ₹400–₹560

  • Gurugram 330/500 ml: ₹300–₹480 / ₹420–₹590

  • Hyderabad 330/500 ml: ₹280–₹440 / ₹380–₹540

  • Kolkata 330/500 ml: ₹260–₹420 / ₹360–₹520

  • Pune 330/500 ml: ₹300–₹480 / ₹420–₹600

  • Jaipur 330/500 ml: ₹260–₹440 / ₹360–₹540

Note – Prices are indicative, not MRP. State policies set minimums; retailers may price above these based on taxes, logistics, and store strategy. Rates can vary by outlet and over time.